The New Era of Business Software and Reporting

When you hear «business software» or «reporting», you might imagine binders stuffed with spreadsheets, charts and footnotes. Perhaps conference rooms are stuffed with executives who are slogging through slide presentations. What’s missing from these photos is the potential for business value creation.

This is changing due to a few digital technologies that are reshaping the future of reporting. Machine learning and cognitive technologies will perform the gruntwork of gathering data, preparing reports, and then distributing them. Human workers are free to do more exciting things.

Utilizing a usage-based pricing model can also assist teams in gaining more value from their data. This approach allows companies to better match the value of data with their spending by reducing the cost to access it.

To be successful in the Age of Connected Work, software companies need to rethink the principles that govern the way they create, distribute, and charge for their products. The winners of this new era will redefine what it means to be a product-driven company in the broadest sense and use their products as engines for customer acquisition retention, growth, and even expansion. This will require a re-evaluation of strategy-driven approach and a willingness to expand «as-a service» offerings beyond membership fees. It will also require the integration of PLG into the process of building and distribute their products. To keep ahead of the pack companies must create a robust ecosystem that includes strategy, stewardship, and architecture, in addition to governance, which will make use of data.

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